

Transforming PE for a Healthier Tomorrow
Helping schools deliver high-quality, inclusive PE that engages every child and supports whole-school improvement.
Vision
Every child leaves primary school with the confidence, skills, and motivation to lead a healthier, happier life.
Mission
We optimise PE provision so every pupil has access to engaging, high-quality physical education.
Passion
We believe in the power of PE to change lives.
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Professional
We hold ourselves to the highest coaching and teaching standards.
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Enjoyment
We make every session positive, engaging, and fun.
opportunities to thrive.
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Equality
Every child deserves the same opportunities to thrive.
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Ashley Snadden- Founder & Director
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At Transform PE, we believe in the transformative power of sport and physical activity. Our founder, Ashley has dedicated his career to sharing the positive impact that sport has had on his own life. From building confidence, developing friendships and coaching all around the world Ashley’s journey has been shaped by the opportunities sport provided and his mission is to ensure that every child experiences the same, if not better, opportunities.
With over a decade of experience in sports development and education, His expertise includes creating bespoke strategies for schools, organising large-scale competitions, and mentoring teachers and coaches to raise the standard of PE provision.​​​​​​​​.​​
Daniel Snadden- Head of Coaching

Daniel Snadden brings over 15 years of expertise in sports education, coaching, and curriculum development to Transform PE. With a Master’s degree in Performance Coaching from Stirling University. Daniel is passionate about developing innovative sports programmes that inspire excellence and participation. Daniel’s experience spans primary, secondary, and international schools, where he has successfully led teams, developed PE curricula and managed sports programmes. He has also served as Head of PE at multiple schools, where he raised academic standards, and implemented robust coaching frameworks. Beyond schools, Daniel has contributed to talent development as a Uefa Coach Developer for the FA, helping shape the next generation of coaches.​